TYPE DESIGN INFORMATION PAGE last updated on Mon Apr 15 06:53:51 EDT 2024

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ABOUT

Applied Design Works

Applied Design Works was founded in 2015, with offices in New York and Los Angeles. In their own words, Applied specializes in design, planning, strategy, and implementation for a broad range of mission-driven organizations. Their team includes Craig Dobie, Founding Creative Director, Brad Scott, Founding Managing Director, and Elliott Scott, Creative Director.

Atkinson Hyperlegible (2019-2020) is a free neo-grotesque typeface created by Applied Design Works for Braille Institute of America, Inc, which is based in Los Angeles. Named after Braille Institute founder, J. Robert Atkinson, it has been developed specifically to increase legibility for readers with low vision, and to improve character recognition. The project was the winner of the Graphic Design category in Fast Company's 2019 Innovation by Design Awards. In this video, Craig Dobie, Brad Scott, and Elliott Scott provide a behind-the-scenes look at the development of Atkinson Hyperlegible. Google Fonts link.

The physical 4-style font family was designed by Elliott Scott, Megan Eiswerth, Linus Boman and Theodore Petrosky.

Atkinson Hyperlegible differentiates common misinterpreted letters and numbers using various design techniques:

• Recognizable Footprints: Character boundaries clearly defined, ensuring understanding across the visual-ability spectrum.
• Differentiated letterforms: similar letter pairs are differentiated from each other to dramatically increase legibility.
• Unambiguous Characters: designed to increase legibility and distinction.
• Exaggerated forms: shaping of letters is exaggerated to provide better clarity.
• Opened Counterspace: open areas of certain letters are expanded to provide greater distinction.
• Angled spurs and differentiated tails: they increase recognition and define distinctive style.

CTAN link.

EXTERNAL LINKS
Applied Design Works
MyFonts search
Monotype search
Fontspring search
Google search

INTERNAL LINKS
Type scene in New York ⦿ Sites with only a few free fonts ⦿ Type scene in California ⦿ Braille typefaces ⦿ Readability & Legibility ⦿