TYPE DESIGN INFORMATION PAGE last updated on Fri Apr 20 12:22:15 EDT 2018

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LUC DEVROYE


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The Effect of Website Typeface Appropriateness on the Perception of a Company's Ethos [Dawn Shaikh]

A study in 2007 at Wichita State University (Kansas) by A. Dawn Shaikh reveals that among a handful of typefaces, readers of company web sites order them as follows: Calibri, Cambria, Arial, Calisto, Georgia, Courier New (way down), and at the bottom, Monotype Corsiva, Lucida Hand, Informal Roman, Viner Hand and Curlz.

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Luc Devroye ⦿ School of Computer Science ⦿ McGill University Montreal, Canada H3A 2K6 ⦿ lucdevroye@gmail.com ⦿ http://luc.devroye.org ⦿ http://luc.devroye.org/fonts.html