TYPE DESIGN INFORMATION PAGE last updated on Wed Jul 18 23:38:40 EDT 2018






Vladimir Levantovsky

Vladimir Levantovsky is a senior technology strategist at Monotype Imaging Inc. and currently serves as a chair of the W3C WebFonts Working Group and a chair of the ISO SC29/WG11 ad-hoc group on font format representation. Born in Ukraine, Vlad moved to the USA in 1995. He has been involved in the work of various industry consortiums and standards organizations since 2002, and is passionate about advancing typographic capabilities on CE and mobile devices and on the Web. He has been an active contributor to the development of various technology platforms, including hardware-accelerated vector graphics (OpenVG), Java ME profiles for mobile devices (JSR-271 and JSR-287), DVB Multimedia Home Platform, OMA Rich Media Environment and core font technology standardization at ISO/IEC.

Speaker at ATypI 2012 in Hong Kong: Evaluating fonts legibility in automotive environment. Excerpts of the abstract: Can typeface design make a difference in minimizing glance times [in vehicles] while maximizing the time that drivers' eyes stay on the road? Monotype Imaging has partnered with the MIT AgeLab to study the impact of typeface design on driver demand. He goes on: Data from two separate experiments, each involving over 40 participants ranging from 36 to 74 years of age was collected in a real-time driving simulation in which participants were asked to respond to a series of address, restaurant identification and content search menus that were implemented using two different typeface designs. The results were collected and analyzed using eye tracking equipment and video recordings. Among participants, a Square Grotesque typeface resulted in a noticeable increase in visual demand as compared to the Humanist typeface. Total glance time and number of glances required to complete a response showed consistent results. He also spoke at ATypI 2015 in Sao Paulo.

MyFonts search
Monotype search
Fontspring search
Google search

Type personalities ⦿ Standards/ISO/Unicode ⦿ Type design in Ukraine ⦿ Readability & Legibility ⦿

Luc Devroye ⦿ School of Computer Science ⦿ McGill University Montreal, Canada H3A 2K6 ⦿ lucdevroye@gmail.com ⦿ http://luc.devroye.org ⦿ http://luc.devroye.org/fonts.html