Fred Shallcrass

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Fred Shallcrass Type designer active at New York-based Frere-Jones Type, who grew up in New Zealand, designing magazines, lettering and type for cultural and commercial clients. His typefaces: Exchange (2006-2017) was designed by Tobias Frere-Jones, with contributions by Nina Stössinger, Fred Shallcrass, Tim Ripper and Graham Bradley: Originally designed for newspaper text, Exchange strives for clarity and efficient copyfit across multiple platforms. Its strategy relies on an unorthodox collection of historical references, from nineteenth-century Britain to Depression-era America. The strategy for word shape coherence comes from the early Ionic style of slab serifs, while Bell Gothic offers a lesson in reinforcing the individual identities of letters. Sure-footed sobriety, inherited from Victorian text faces, runs throughout. The deep notches and amplified details make Exchange a kind of cousin to Retina, bringing the same defensive strategy to more traditional text settings. Early inspiration came from the British Ionic style of slab serif, Lynn B. and M.F. Benton's Century Expanded, and C.H. Griffith's Bell Gothic. In 2018, Tobias Frere-Jones and Nina Stössinger co-designed the modernized roman inscriptional typeface Empirica Headline (with contributions by Fred Shallcrass). It has original lower case letters and italics, and is largely based on Louis Perrin. In 2021, Tobias Frere-Jones, Nina Stössinger and Fred Shallcrass designed Seaford for use in Microsoft's Office. They write: Seaford is a robust, versatile sans serif that evokes the familiarity and comfort of old-style seriffed type. With everyday Office users in mind---professionals typing up reports or correspondence, preparing school handouts or corporate presentations---we designed Seaford to be inviting, engaging, and effortlessly readable. A good font family for a miserable piece of software. Conductor (2018). A stocky irregular sans designed by Tobias Frere-Jones, Nina Stössinger, and Fred Shallcrass. Community Gothic (2022). A design by Tobias Frere-Jones, Nina Stössinger, Julia Ma and Fred Shallcrass. IntelOne and IntelOne Mono. Design by Fred Shallcrass, Tobias Frere-Jones, Anuthin Wongsunkakon (Thai), Liron Lavi Turkenich (Hebrew), Ilya Ruderman (Cyrillic), and Nadine Chahine (Arabic). Published in 2020 by Frere-Jones Type.	EXTERNAL LINKS Fred Shallcrass MyFonts search Monotype search Fontspring search Google search INTERNAL LINKS Type designers ⦿ Type designers ⦿ Type scene in New York ⦿ Type in New Zealand ⦿