Alfred Roller

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Alfred Roller Austrian graphic designer, painter and lettering artist during the secessionist period, who lived from 1864 (b. Brünn, Mähren) until 1935 (d. Vienna). He was one of the founding members of the influential Vienna Secession for whom he designed numerous exhibition posters. He became president of the movement in 1902 and editor-in-chief of the Secessionist movement's magazine, Ver Sacrum (Sacred Spring). Roller also served as director at the Kunstgewereschule (School of Applied Arts) in Vienna. In 1903, Roller drew a great psychedelic calendar for Ver Sacrum, which can be seen today at Letterform archive. His style of lettering can best be described as squares of roughly even size, with curvy inner cuts placed to create the shape of letters. Matthijs Herzberg refers to it as Curvy Block Lettering. The secessionist movement dissolved in 1905, and Alfred Roller moved on to theater set design, a craft in which he flourished. His Curvy Block Lettering style resurfaces in the 1960s in the era of psychedelia, and in particular in the work of Wes Wilson. In 2015 Nick Curtis created the psychedelic / art nouveau typeface Versacrum NF, which is based on the hand-lettering of Alfred Roller for Ver Sacrum magazine in 1903. Other revivals include Roller Poster (2006, HiH), Libido (2021, Matthijs Herzberg), Viatge Quimic by Joan Mas and Preta (2017) by Maximiliano Sproviero. Wikipedia page.	EXTERNAL LINKS Alfred Roller [Designer info] MyFonts search Monotype search Fontspring search Google search INTERNAL LINKS Type designers ⦿ Type designers ⦿ Type in Austria ⦿ Art Nouveau typefaces ⦿ Psychedelic types ⦿ Nick Curtis ⦿