TYPE DESIGN INFORMATION PAGE last updated on Wed Nov 20 11:59:34 EST 2024

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Adam Leisenring

As a student at Kutztown University, Lewisberry, PA-based Adam Leisenring designed the attractive display or poster typeface Basswood (2015). He writes: Basswood is a high-contrast attention grabber. It's loud and somewhat obnoxious, shouting its message at the reader in a deep, booming voice. Basswood takes up two seats on the bus, and gets sweaty when it has to climb a lot of stairs, but its low center of gravity makes it hard to knock over. Calling to mind slab-serif wooden type styles from the Industrial Revolution era, Basswood is actually based off of the shape of a spinning fishing reel. Basswood takes its name from a family of trees, also called Lime or Linden trees. The wood of the basswood tree is commonly used in fishing lures. It's lightweight but strong, which also makes it a popular choice for electric guitar bodies, as well as woodwind instruments and drum shells. Basswood was also historically used to make shields by ancient Germanic tribes. Behance link.

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file name: Adam Leisenring Basswood 2015


file name: Adam Leisenring Basswood 2015b







Luc Devroye ⦿ School of Computer Science ⦿ McGill University Montreal, Canada H3A 2K6 ⦿ lucdevroye@gmail.com ⦿ https://luc.devroye.org ⦿ https://luc.devroye.org/fonts.html