Primetype

TYPE DESIGN INFORMATION PAGE last updated on Mon Apr 15 05:32:12 EDT 2024

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Primetype [Ole Schäfer] Ole Schäfer is a German type and logo designer (born 1970 in Gütersloh) who specializes in sans and slab type. He studied graphic design at the Fachhochschule Bielefield under Gerd Fleischmann. From 1995 until 99 he worked at MetaDesign as type designer and as type director for Audi, Volkswagen, Boehringer Ingelheim, Düsseldorf Airport, Sächsische Zeitung, Berlin's public transport company BVG and others. Schäfer now works as an independent type designer and teacher for type design and typography in Berlin. During 2006-2007, he taught typography at the University of Hildesheim. He launched his own foundry, Primetype, in 2002 with new typefaces by himself and other designers. With Erik Spiekermann at FontFont he did FFInfoOffice (1999), and earlier they co-designed ITC Officina Sans and Serif (1990-1998). He designed the huge FF Fago family, as well as FF Info Text (1998), FF Info Display (1998), FF Govan (2001, by Ole Schaefer and Erik Spiekermann), FF Turmino (2002), FF Zine (2001, in Sans, Serif and Slab flavors), CstBerlinEast (2000, FontFont), and CstBerlinWest (2000, FontFont, with Verena Gerlach). His typefaces at Primetype include PTL Adigo (2002), PTL Touja (2002: Sans, Slab), PTL Fabrik (2004), PTL Fabrik Two, PTL Golary Red (2002), PTL Notes (2003), PTL Notes Soft (2004), PTL Notes Mono, PTL Notes Tec Mono (20908, techno, typewriter), PTL Scetbo (2004), PTL Speech (2004: made for WDR television), PTL Zatro, PTL Strom, PTL Manual (2004: Extra, Round, Sans, Semi, Slab, Office, Mono), PTL Qugard (2002: Sans, Slab), PTL Zupra Sans. Verena Gerlach's fonts there include PTL Lore (2002), PTL Tephe (2002), PTL Trafo (2002). His custom typefaces include Audi Sans, Audi Serif (both for Audi, done while he was at Meta Design; they were replaced by Audi Type (van der Laan and van Rosmalen) in 2009), Boehringer Sans, Serif (Boehringer Ingelheim), VW Utopia (Volkswagen), Glasgow 1999 (City of Glasgow), Officina Sans Display (The Economist), EcoNewtext, Newhead (The Economist), SZ Headline (Sächsische Zeitung), Fago SZ (Süddeutsche Zeitung), and Fago Ns (New Scientist). At Primetype, Verena Gerlach's PTL Blinkenlights is free. In 2004, Ralph de Carrois contributed PTL Maurea, a sans family, to Primetype. Alternate URL. Speaker at ATypI 2007 in Brighton. In 2009, he helped revive three superfamilies of Karl-Heinz Lange, each having between 60 and 94 styles, the humanist sans families PTL Minimala and PTL Publicala, and the geometric (Futura-like) family PTL Superla, my favorite of these three. Linotype link. FontShop link. Klingspor link. View Ole Schäfer's typefaces.	EXTERNAL LINKS Primetype [Designer info] Monotype link Klingspor Museum page MyFonts search Monotype search Fontspring search Google search INTERNAL LINKS Type designers ⦿ Type designers ⦿ Commercial fonts (small outfits) ⦿ Stencil fonts ⦿ Sites with only a few free fonts ⦿ Architectural lettering/typefaces ⦿ Monospaced fonts ⦿ Typewriter fonts ⦿ German type scene ⦿