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Olivetti Typewriters
Founded in 1908 by electrical engineer Camillo Olivetti (1868-1943), this manuacturer of typewriters, computers, tablets, smartphones, printers and other business products is headquartered in Ivrea near Turin, Italy. In 2015, Maria Ramos Silva wrote the following comprehensive dissertation at the University of Reading: Type design for typewriters: Olivetti. The following partial list of Olivetti typewriters with their designers is mostly adapted from her thesis. - M1 (1911, Camillo Olivetti). The first typewriter made in Italy.
- M20 (1920, Domenico Burzio). Similar to the M1 in appearance, but with improved mechanics.
- M40 (Camillo Olivetti and Gino Levi Martinoli).
- MP1 (1932, Levi & Magnelli). The first portable Olivetti.
- Studio 42 (1935, Luzzati, Schawinsky, Figini & Pollini). The first semi-standard typewriter.
- Lexicon 80 (1948, G. Beccio & Marcello Nizzoli). The subseries Olivetti Graphika (1957) includes proportional typefaces. Lexicon 80E (1950) is the first electrical model.
- Lettera 22 (1950, G. Beccio & Marcello Nizzoli). Different series include Scribe (England) and Pluma 22 (Spain).
- Praxis 48 (1964, Ettore Sottsass & Hans Von Klier). An electric model that uses typebars.
- Valentine (1969, Ettore Sottsass & P. King). This typewriter became a design icon. The advertising of this machine brought pop-art into the typewriter industry.
- Linea 98 (1971, Mario Bellini).
- Lettera 35 (1974, Mario Bellini).
- Studio 46 (1974, Mario Bellini).
- Lexicon 90 (1975, Ettore Sottsass & A. Leclerc). The first electric standard using the typeball.
- ET 101 (1978, Mario Bellini). The first electronic typewriter manufactured in the world.
- Lettera 10 (1979, Mario Bellini). The smallest Olivetti typewriter.
- ET 55 (1987, Mario Bellini & A. Chiarato).
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